How do we tell fact from fiction in an age of disinformation? When political norms shift after a single tweet, how do we use media to make sense of reality?

At the School of Social Communication, you’ll build the tools to read the modern media landscape — and the craft to shape it. From journalism to public relations to social-media strategy, you’ll learn how communication actually moves people and how to do it responsibly.

Why study here

Become an agent of change with the communication tools and skills today’s issues actually demand.
Analyze media impact across cultural, economic, environmental, political, technological and sociological dimensions.
Navigate the modern landscape — personal, political and corporate communications, all at once.
Work hands-on with the formats that matter: writing, electronic journalism, public relations, strategic comms.

Programs of study

Certificate in Social Communication
Honours B.A. in Social Communication
Honours B.A. with Major in Social Communication

Browse all programs

What you’ll gain

Skills you’ll build

Determine the importance of contextual nuance and framing in communication.
Understand the power of media — especially social media — to influence social norms and change behaviour.
Assess the veracity of information in an era of mass disinformation.

Where graduates work

Media coordinator for advocacy groups, governments or NGOs
Media or public relations specialist
Policy or media research analyst
Social media content strategist
Technical writer
Web content coordinator

Sample courses

One of the most rewarding aspects of my experience here has been the focus on soft skills and community building. Through my courses and involvement in campus life, I’ve developed invaluable communication skills, empathy, and collaboration — all of which have shaped me into a better storyteller and human being.

Jimena Yengle

Student, Honours B.A. in Social Communication